2017.10.08

Matsuya Seika “Soft Amazake Candy”

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Contents

Matsuya Seika “Soft Amazake Candy”
My thoughts on eating amazake candy
Product Information

Matsuya Seika “Soft Amazake Candy”

Here’s an introduction to Matsuya Seika’s “Soft Amazake Candy.”

“Soft Amazake Candy” is a amazake candy made with sake lees that has been a long-time favorite since its launch in 1984.

Although it contains sake lees, this amazake candy does not contain any alcohol.

Characteristics of Amazake Candy

Contains sake lees
Non-alcoholic

Matsuya Seika

Matsuya Seika, located in Mie Prefecture, manufactures and sells candy products, including Okinawan black candy.

Official Website

Package Design

This design features purple accents. The bold text for “Soft Amazake Candy” is set against a background featuring illustrations in soft, pastel colors.

Since the package contains sake lees, it features an illustration of a sake brewery.

The bottom quarter of the package is transparent, so you can see several individually wrapped soft amazake candies inside.

Contents of the package

The large bag contains individually wrapped amazake candies.

My thoughts on eating amazake candy

When I opened the individual wrapper, I found a single milky-white amazake candy inside.

Unlike regular candy, it feels slightly soft to the touch—about as firm as caramel.

When I took a bite, the subtle aroma of sake lees filled my mouth, and I could taste the gentle sweetness of the amazake candy.

It was about as hard as caramel, but once it was in my mouth, it softened up and was very easy to eat.

Product Information

Table 1: Product Information

Product Name	Matsuya Seika “Soft Amazake Candy”
Name	Candy
Seller	Matsuya Seika Co., Ltd.
Ingredients	Glucose syrup, sugar, sake lees, vegetable oil, sweetened condensed milk, cornstarch / emulsifier (soy-derived), oxidized starch, artificial flavor
Net weight	120 g (including individual packaging)
Calories	(Per 100 g) 398 kcal
Nutritional Information	(Per 100 g) Protein: 0.5 g Fat: 5.8 g Carbohydrates: 86.0 g Sodium: 0.01 mg